How to Avoid Doing UX Theatre
2.9K views on YouTube
UX Theatre, a term coined by Tanya Snook (spydergrrl.com), refers to the act of performatively using UX frameworks without achieving impact. It’s caused by unclear goals, shaky methods, weak evidence, poor insight adoption, and skipping testing.
Read More: https://www.nngroup.com/articles/storytelling-study-guide/
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More from Tanya on the topic:
UX Theatre: Are You Just Acting Like You’re Doing User-Centered Design?
https://www.fastcompany.com/90686473/ux-design-has-a-dirty-secret
Original UX Theatre Poster: https://spydergrrl.com/2020/05/ux-theatre-poster
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Chapters:
0:00 Product Design & The Problem of UX Theatre
0:54 What Causes UX Theatre?
2:15 Tips to Avoid UX Theatre
3:29 It’s Not Easy, But Neither is Doing Real UX Work