Branding: Brand Messaging W Hotel

In this episode, Chris Do is on vacation in Taipei, but comments on the W Hotel branding from a customer point of view. Listen in as he cites specific examples of how the W Hotel gets it right with their “Whatever Whenever” tagline and how they translate the W logo into signage, promotional graphics for events and complete identity design system.

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*By making a purchase through any of our affiliate links, we receive a very small commission at no extra cost to you. This helps us on our mission to provide quality education to you. Thank you.