How to Design a Plant Shop Brand Identity | Logo & Packaging Case Study

🚀 Try Kittl for free!: https://www.kittl.com/?&utm_medium=collaboration&utm_source=youtube&utm_campaign=MohamedAchraf_273866094816_1
💥 Use code ACHRAFYT for 25% off any plan (yes, even annual!).
______
Follow me:
Instagram: https://www.instagram.com/medach89/​
Facebook: https://www.facebook.com/MedAchmed/​
Behance:
https://www.behance.net/MohamedAchraf?
______

For Business Inquiry, Email me:
mohamed.achraf.yt@gmail.com
______
Background birds sound:
Dawn Chorus By Sean.Townsend

🌱 Potted Pals – Brand Identity Design Case Study 🌱

In this video, I take you behind the scenes of creating the full brand identity design for Potted Pals — a plant shop that sells succulents as lovable “plant pets.” From sketching the logo to designing packaging and care cards, I’ll show you the complete logo design process step by step.

If you’ve ever wondered how to design a logo or even how to design a brand identity that feels fun, cohesive, and memorable, this project is a perfect example. The goal was to make succulents feel less like houseplants and more like companions you can adopt — playful, approachable, and full of personality.

What you’ll see in this video:

How I approach the logo design concept from initial sketches to final vector artwork.

The brand identity process — choosing colors, fonts, and illustration styles that match the brand personality.

Packaging ideas that make unboxing feel like an adoption experience.

Tips on how to bring everything together into one consistent system.

Whether you’re learning logo design as a beginner or looking for inspiration on how to design a brand identity for your own projects, this video gives you a practical, lighthearted walkthrough you can follow.